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« Print Promotional Tools: How to Buy and Use Mailing Lists | Main | Art Business: Ten Things Every Artist Should Know About Images »

Art Business: Email Contact Information - Don't Make People Hunt You Down

In order to sell your work and grow your art business, it's imperative that people be able to contact you, easily.

If you make them jump through hoops just to reach you, they may not stick around long enough to buy something (or answer your email, or help you with your problem).

I've said it before and it bears repeating: Put complete contact info on everything. Otherwise, you're just sabotaging yourself.

Really, I hear from people all the time that they're pulling their hair out with frustration because artists forget to include their phone numbers, website url, email address, twitter link, or facebook link in their emails. Aletta de Wal (Artist Advisor for Artist Career Training) is one of those people who is frustrated and wishes artists would include contact info in their emails. She gets a LOT of emails. She really doesn't have time to track down every artist that emails and asks a question. The artists that get answers are the ones who put their contact info in their emails. The others? No so much.

Soooo....For emails, that means a signature block at the bottom. Your email software can put it there for you automatically every time you write an email if you set it up. Check your Help menu in Outlook, Mail, Google Mail, or whatever you use to send email.

Here's a sample signature block for an email:

Jan Smith

Grooovy Artist Creations

126 Main Street, Box 20 

Central, State 00000

(111) 555-5555


Facebook: facebook/com/grooovyartist

You get the idea. Include info that's relevant for you and give people different ways to contact you. You'll be amazed at how much more responsive they are! 


All my best to you and yours! 

Robin Signature Image

P.S. If you haven't had one and want a complimentary 15-minute consultation on anything related to your art business, go here and sign up:

"Robin is an artist with computers and a doll to work with...Even more important than her skill and creativity, she has a knack for intuitive understanding of what we want before we even know it. Hooray for Robin! She is the best."

~ Connie Bransilver, Business Manager, Nicholas Petrucci, Artist, LLC 


"Robin's well-honed marketing and computer skills are quite simply the best. The work she did for my website was all-encompassing. She built it from the ground up and then taught me how to keep it updated. Fabulous!" -Patrice Federspiel


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Reader Comments (1)

It’s always nice when you can not only be informed, but also entertained!
I’m sure you had fun writing this article.

January 16, 2012 | Unregistered CommenterAgatha Gothe

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