Note: We had such a wonderfully wide-ranging conversation that we talked for 90 minutes. Here is Part One. We'll bring you Part Two in April's issue of ArtMatters!
Robert: Listen up, artists! You can't have enough help. Let someone help you become the sales person you need to be. Aletta knows her stuff and she is that person. And I'm not just saying that to curry favor with her.
What if I told you that you could have a successful career as an artist, but you'd have to give me your first-born? In most cases, you'd refuse, wouldn't you? What I'm saying is: there are no trade-offs on the way to success, you cannot wait for luck or fate or fortune to fall into your lap; you have to make it happen for yourself.
You're going to have to work for it and if that's the case then you should find the most efficient approach to that success.
Aletta can help you create a plan so that you can focus more of your attention on creating. Who wouldn't want that? Her approach is simple, but not juvenile. Her programs play to your strengths, but do not ignore your weaknesses. Her plan, well, the fact is Aletta has a plan and there's no one I know who can't benefit from a well thought-out life/career plan.