Watch the Video:

Listen to the Audios:


Aletta de Wal
Artist Advisor & Art Marketing Strategist







Fabienne Bismuth
3-D Artist






Huguette May
2-D Artist





Read Their Stories:

Aletta de Wal
Fabienne Bismuth
Huguette May

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Art Writing: The Editor in Your Computer

I do a lot of writing for my artist coaching business and editing for my artist clients. I have editors for my book, but not for my blog posts.
One of the many things I have learned about writing is that there are always opportunities to improve the final version. If you do not have someone to edit your writing, there's a neat little self-help tool embedded in Word, called the Flesch Kincaid Index.

Here are a couple of links on what it is and how to use it:

This is how I use it:

  1. Write a draft.
  2. Leave the draft alone for a day.
  3. Revise the draft and run the whole piece through the Flesch Kincaid Index. My goal is to reach or exceed these numbers:
      -  Passive: 0%
      -  Readability: 75% or higher
      -  Grade Level: 5 - 8
  4. If the score does not match my goal then I work on one paragraph at a time. Revise. Run the Flesch Kincaid Index. Revise until it meets the goal.
  5. If I am having trouble with a paragraph, I work one sentence at a time. Revise. Run the Flesch Kincaid Index. Revise until it meets the goal.

For example, the scores for this post are:
Passive: 0%
Readability: 82.5
Grade Level: 4.2

I'll be using this great tool as I write the announcements for my book and a brand new program I'm launching to help you balance your art, life and marketing.

Let me know how it works for you. If you still need help with an artists statement, bio or proposal, let me know. I'd love to help.








P.S. Related Post: "I'm an Artist. How do I keep up with all this writing?"

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