"What do I need to think about before I start a print promotional campaign?
How do I decide which promotional tools to use? Do I have to use all of them?"
Start with Your Promotional Identity.
- Your Name
- Your Company Name
- Your Logo
- Images of Your Work
- Web Site Address
- E-Mail Address
- Telephone Number(s)
- Surface Mail Address
Introduce yourself to people who are not familiar with your art
Give information about your art or events to people who have expressed interest
Stay in touch with people who know you and like your work